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Does M.O.M have automated marketing campaigns?


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#1 astounding

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Posted 11 December 2005 - 10:00 PM

Hey,

I've just got the demo for purpose of using MOM for my mail order information
marketing business.

Well, one thing that I can't find is the feature that automatically tells you what
marketing piece (eg. postcard, sales letter, follow-up letter, tel call, etc...) needs
to be sent when.

It's like a automated follow-up system that you can see each day which
person needs to get what. Then you can send it to them, and mark the status
as "sent". Then the software will again remind you in present amount of days
what else needs to be sent to this client. The software ofcourse does this
for all the clients in your database who are on a marketing campaign that you've
created.

You know what I mean.

Is that feature actually existent in mail order manager?

If no, then will it be created as an add-on module. Because there's no
way I would buy any software without this feature.

Please let me know.

Thank you,
Andre

#2 Videoflicks2004

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Posted 13 December 2005 - 05:15 AM

Andre,

I double checked the MOM feature list at www.dydacomp.com and I have confirmed that there is no built in function or optional function for CRM. (Customer Relationship Management).

Infact, Dydacomp acknolwedges CRM in thier blog Dydacomp Blog but they never make mention of it again.

Perhaps someone in this forum might be able to tell us about a product they use in conjunction with MOM.

Personally, we started to look at Act and Goldmine. Still doing research.

Best,

David
David Narciso
Ecommerce Operations Manager CVS Inc

[email protected]

mobile: 4168238175

DISCLAIMER: Always backup your MOMWIN folder before attempting to perform any updates, testing, etc. Once you blast the data away it's gone forever.
My advice is based on my 8 years of experience with MOM and Dydacomp. If you are not comfortable with data manipulation then hire someone who is.




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